may 20

When users perform local searches in Google, results are divided into 3 chunks: Pay Per Click results Organic results Google Maps results Your PPC ranking depends obviously on your AdWords campaign. Your organic ranking, instead, depends on your SEO efforts. Your Google Maps ranking, finally, relies completely upon your Google Places Optimization. Let’s see how to look good in Google Maps, […]

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may 12
top 25 bing ranking factors

Couple of weeks ago we’ve seen 8 REASONS YOUR SITE MUST BE OPTIMIZED FOR BING. Time to roll up the sleeves now, and make sure our website matches top 25 Bing ranking factors. Bonus tips: Don’ts while optimizing for Bing! Anchor Text To reinforce the value of editorial content, Bing gives a high importance to the anchor text. But be […]

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may 04
conversion optimization strategy

Conversion rate optimization is simply figuring out why your website visitors are not converting to clients (or buyers). The important thing to remember is that regardless of where your traffic is coming from, there is a solution for converting it into sales. Additionally, it is important to not only build your traffic, but to also convert that traffic into monetary […]

may 01

When someone enters onto your website, you only have a few seconds to capture their attention. If your site is slow and browsers cannot immediately find what they want, they will automatically leave. Therefore, it is crucial for you to have a high-functioning site that allows browsers to log on and instantly gather information. A major component of a positive […]

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apr 29

Within the next five years, Millennials will make up roughly half of the work force. What is this means for businesses is that our current means of marketing, selling and online businesses are going to collide drastically with how Millennials respond and convert as online consumers. Millennials, those currently aged between 14 and 35, have distinctively different standards and guidelines […]